Example Curriculum
Introduction to Marketing Outline
Available in
days
days
after you enroll
Module 1
Available in
days
days
after you enroll
- Module 1: What is Marketing
- Module 1: What is Marketing cont...
- Module 1: Role of Marketing in Creating Value for Customers and Organizations
- Module 1: Role of Marketing in Creating Value for Customers and Organizations cont...
- Module 1: Role of Marketing in Creating Value for Customers and Organizations cont...
Module 2
Available in
days
days
after you enroll
- Module 2: Understanding the Role of Marketing in Business
- Module 2: Understanding the Role of Marketing in Business cont...
- Module 2: Understanding the Role of Marketing in Business cont...
- Module 2: The significance of customer orientation and market orientation
- Module 2: The significance of customer orientation and market orientation cont...
- Module 2: Relationship between marketing and other business functions
- Module 2: Relationship between marketing and other business functions cont...
- Module 2: Relationship between marketing and other business functions cont...
- Module 2: Key challenges and trends in marketing today
- Module 2: Key challenges and trends in marketing today cont...
Midterm Exam
Available in
days
days
after you enroll
Module 3
Available in
days
days
after you enroll
- Module 3: Evolution of Marketing Concepts and Approaches
- Module 3: Evolution of Marketing Concepts and Approaches cont...
- Module 3: Evolution of Marketing Concepts and Approaches cont...
- Module 3: Evolution of Marketing Concepts and Approaches cont...
- Module 3: Product-oriented, sales-oriented, and market-oriented approaches
- Module 3: Product-Oriented Approach
- Module 3: Sales-Oriented Strategy
- Module 3: Market-Oriented Approach
- Module 3: Emergence of relationship marketing and societal marketing concepts
- Module 3: Emergence of relationship marketing and societal marketing concepts cont...
Module 4
Available in
days
days
after you enroll
- Module 4: Key Marketing Terms and Definitions
- Module 4: Market segmentation, targeting, and positioning
- Module 4: Market segmentation, targeting, and positioning cont...
- Module 4: Consumer Behavior and buying process
- Module 4: Consumer Behavior and buying process cont...
- Module 4: Consumer Behavior and buying process cont...
- Module 4: Applying Marketing Concepts to Practical Situations
- Module 4: Applying Marketing Concepts to Practical Situations cont...
- Module 4: Applying Marketing Concepts to Practical Situations cont...
Final Exam
Available in
days
days
after you enroll
Example Featured Products
Showcase other available courses, bundles, and coaching products you’re selling with the Featured Products block to provide alternatives to visitors who may not be interested in this specific product.
Check your inbox to confirm your subscription